Updated: July 21, 2015

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Ads with Links

Required Specifications

PDF exported with “High Quality Print” setting from Adobe InDesign file without transparency, distilled from Indesign at 300 DPI. Please provide up to 3 links in http:// format, keeping desired hotspots 50 pixels from all borders iPad, 20 pixels iPhone.

iPad size vertical aspect: We typically use print supplied files. iPad size in horizontal aspect: 2048 wide X 1536 tall pixels per inch. iPhone size horizontal aspect: 1136 pixels wide X 640 tall pixels per inch. iPhone size vertical aspect: 640 pixels wide X 1136 tall pixels per inch.

NOTE: Flash is not supported on the iPad, please provide URL’s to non-Flash web pages.

IMPORTANT: If you are using Google Analytics you can use the Google URL Building Tool to tag your links. See the last page of this document.

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Scrolling Ad Enhancements

Up to three PDFs exported with “High Quality Print” setting from Adobe InDesign files without transparency, distilled from indesign at 300DPI. Up to 3 links in http:// format.

Viewable Area

Images

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Informational HotSpots

Up to 2 PDFs exported with “High Quality Print” setting from Adobe InDesign files without transparency, distilled from In-design at 300 DPI with the possibility of one file being the ad with no HotSpots, and one being the ad with HotSpots visible (all HotSpot links will be visible at once)

Up to 5 Hotspots (stay 50 pixels from iPad borders, 20 from iPhone borbers)

Up to 5 HotSpot images or Text in a transparent PDF (stay 50 pixels from from iPad borders, 20 from iPhone borbers) Up to 3 links in http:// format.

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Short 15-30 Second Video Feature

Up to 30 Seconds of video, please provide a brief description of content. Bit rates: 4000 KBPS minimum

Containers: mp4, mov, m4v or avi

Audio: MP3, AC3 or AAC at 128 KBPS minimum Resolution (in pixels): 1920 x 1080 (16:9 Aspect Ratio)

Video Codec Format: H.264/MPEG-4

Frame Rate: Minimum 30, 24, 23.976.000 frames per second (not 24.5699394 fps) Only one Audio stream and one Video stream per file.

International Video: Request NTSC format. Not PAL.

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Slideshow Enhancements

PDF exported with “High Quality Print” setting from Adobe InDesign file without transparency, distilled from InDesign to serve as the ad’s background image at 300 DPI.

Images for slideshow should be hi-res PDF files without transparency, distilled from indesign with a maximum image size of: 2048 pixels wide and 1536 pixels tall for iPad.

1136 pixels w X 640 pixels tall for iPhone.

Flash is not supported on the iPad, please provide URL’s to non-Flash web pages.

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Long 60-90 Second Video Feature

Up to 90 seconds of video, please provide a brief description of content. Bit rates: 4000 KBPS minimum

Audio: MP3, AC3 or AAC at 128 KBPS minimum Resolution (in pixels): 1920 x 1080 (16:9 Aspect Ratio) Video Codec Format: H.264/MPEG-4

Frame Rate: Minimum 30, 24, 23.976.000 frames per second (not 24.5699394 fps) International Video: Request NTSC format. Not PAL.

Only one Audio stream and one Video stream per file.

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Configurator Enhancements

PDF exported with “High Quality Print” setting from Adobe InDesign file without transparency, distilled from InDesign, to serve as the ad’s landing page/ background image at 300 DPI.

Up to 15 total images for configurator that can be separated into 3 different categories, with 5 images in each category. Each image should be a complete replacement of a previous image and should be a PDF exported with “High Quality Print” setting from Adobe InDesign files without transparency, distilled from InDesign, at the same iPad and iPhone size as above at a maximum of 5mb each.

Flash is not supported on the iPad, please provide URL’s to non-Flash web pages.

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Produced Special Advertising Video

Advertiser logo as PDF exported with “High Quality Print” setting from Adobe InDesign. General concept or highlight that would like to be explored.

Up to 3 links in http:// format with link coordinates, keeping desired hotspots 50 pixels from iPad borders and 20 from iPhone.

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Hosted Video Advertorial Review

Advertiser logo as PDF exported with “High Quality Print” setting from Adobe InDesign. General concept or highlight that would like to be explored.

Up to 3 links in http:// format with link coordinates, keeping desired hotspots 50 pixels from iPad borders and 20 from iPhone.

Note: Any ideas, concepts or logos may be modified, edited or not accepted into the program based on what is accepted into the program by the editorial and art staff.

Advertising Programs & Specifications for iPad and iPhone

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Corporate Profile Branding

Table of Contents

25 Character Title for Table Of Contents

Three Separate Ads or One Scrolling Ad.

Three PDFs exported with “High Quality Print” setting from Adobe InDesign files without transparency, distilled from InDesign at 300 DPI.

Premium Video Ads

2 PDFs exported with “High Quality Print” setting from Adobe InDesign file without transparency to serve as the ad page. Up to 2 Videos

Audio: MP3, AC3 or AAC at 128 KBPS minimum Resolution (in pixels): 1920 x 1080 (16:9 Aspect Ratio) Video Codec Format: H.264/MPEG-4

Frame Rate: Minimum 30, 24, 23.976.000 frames per second (not 24.5699394 fps) International Video: Request NTSC format. Not PAL.

Only one Audio stream and one Video stream per file.

Informational Page

PDF exported with “High Quality Print” setting from Adobe InDesign file without transparency, distilled from InDesign, with company’s information.

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How to Deliver iPad Ad Materials

Advertising Materials

CurtCo Robb Media prefers to receive native application files. Please review the submission guidelines below, or call the Robb Report iPad Quality Assurance Manager at CurtCo Robb Media at 310.589.7766.

All advertising materials will be destroyed after one year. Should you require that files be returned, please submit a written request (within 9 months of submitting materials) to:

Robb Report Mark W. Conn

iPad Quality Assurance Manager CurtCo Robb Media

29160 Heathercliff Road, Suite 200 Malibu CA 90265

Digital File Submission

• Submit Macintosh formatted media and files, PC media and files will not be accepted unless otherwise noted in the specifications.

• Send all materials on a CD, DVD or via FTP (FTP instructions below).

• All disks should be labeled with advertiser name, publication and insertion month. • Do not send files via email.

• All other media: Please call the Quality Assurance Manager ahead of time to ensure media is acceptable.

FTP Instructions

Please ensure that your filename does not contain any spaces (use_underscores_instead) and does not contain special charac-ters. Do not attempt to upload files with filenames containing more than 32 characters or

containing the characters \, /, :, *, ?, <, > or | .

FTP services are compatible with both Mac and PC platforms.

Mac and PC:

Server: ftp.curtco.com Username: rrads Password: digitaloriginal

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How to Deliver iPad Ad Materials

FTP Procedures

1. Launch your ftp application

2. You will be asked for a server address, username and password:

Server: ftp.curtco.com Username: rrads Password: digitaloriginal

3. All files should be compressed into one archive prior to transfer. StuffIt (.sit, .sea), Zip (.zip), or BinHex (.hqx) encoding will be accepted. StuffIt (.sit) compression is recommended.

StuffIt software can be downloaded from: http://www.stuffit.com

4. Ensure that your filename does not contain any spaces or special characters. When naming your file, use only letters of the alphabet or numbers. Do not use any grammatical symbols with the exception of an underscore (use underscores instead of spaces).

5. Locate the file on your local hardrive and either drag and drop into the upload area, or select the file and choose upload (depending on your ftp application).

6. Once your file has been successfully uploaded, please contact the Robb Report Quality Assurance Manager with confirma-tion of the final filename and transfer date/time.

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How to Deliver iPad Ad Materials

iPad App Checklist

Please complete all areas of the form. Fill out a separate form for each advertising submission. Include this form when submitting advertising materials, or fax it to 310.457.6713.

Send all advertising materials to:

Robb Report Quality Assurance Manager CurtCo Robb Media

29160 Heathercliff Road, Suite 200 Malibu CA 90265

310.589.7700

Advertiser Contact info:

Filenames:

Media: CD, DVD, FTP

*Files submitted via FTP must be compressed

Ad File Type: PNG, JPG, PSD, PDF

Links in http format (tagged for internal tracking)

Hotspot ads – hotspot images

Slideshow ads – Slideshow images & order

Video ads – Video files

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How to Tag Links for iPad Tracking

Because iPad apps are not web based applications and are their own software downloads, your website will not be able to track visitors that come from Robb Report iPad apps.

In order to ensure that you are tracking the visitors that come from a link inside of a Robb Report iPad app you will need to provide the Quality Assurance Manager with a tagged link that is unique to your link in the app.

If you have Google Analytics on your website then this is very simple to do:

1. Enter the link to your website into the “Website URL:” box on the Google URL Building Tool: https://support.google.com/analytics/answer/1033867?hl=en&rd=2

2. Fill in the fields or the campaign source (robbreport), campaign medium (ipad) and campaign name (bestofthebest, bob, hostguide etc.). Note that you should not use spaces or strange characters in your link’s tags.

3. Click the “Generate URL” button and provide the link that is generated to Robb Report for use in your iPad ad: