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Lucas Roberts
AIA LEED AP genslerErin Greer
NCIDQ LEED AP BD+C genslerJeff Kindig
Vice President, Marketing
Moving Beyond
Focus and
Collaboration
Why now?
Work has changed dramatically One size fits none
Personal space and privacy can be neglected
Workplaces must fulfill many functions
Bayer HQ | Whippany, NJ
MUH-TAY-ZIK | HOF-FER | San Francisco, CA
Balfour Beatty | Austin, TX
Culture + Space
efficient + effective
Focus + Collaboration
Individual + Community
Inside + Outside
Showcase + Workplace
Beta Space + Investment Space
today + tomorrow
Culture + Space
More than logos and a finish palette It’s not a one-time fix
Employee buy-in goes a long way
Space is an opportunity to tell your
organizational story. Look to your North
Star to create an authentic, meaningful
space that attracts, inspires, and builds
reputation.
“I can point out many great features of our new home, but the best is that it perfectly captures our corporate culture.”
Steve Mueller, Ceo, Southwestern energy
Motorola Mobility
Headquarters Chicago, IL
Move from suburban to urban location
Blending of Google and Motorola Mobility cultures “Anti-design” encourages
modification to support innovation
McCann Headquarters New York, NY
Balances 100-yr history with modern work trends
Choice supports creativity Design contributed to 15% revenue increase
Recipient of Architectural Record’s 2015 “Good Design Is Good Business” award
efficient
effective
Efficient + Effective
A lean office is desirable, but an
anorexic one can be devastating.
Balancing financial goals with human
comfort and wellbeing improves the
performance of people and place.
Ensure that assigned space is used productively
Determine the right mix of spaces to support work styles Approach projects holistically
Use projects as opportunities to address culture, policies, user experience
Crain Communications | New York, NY
Facebook Seattle
Good mix of enclosed to open spaces
Collaboration in enclosed spaces
Snug pocket spaces for video conferencing
Individual + Community
Strategies, ratios, design concepts, furniture must be right
Use reservation systems for shared spaces Provide reserved and unreserved spaces
Leadership should set, advocate, and model policies
Balancing “owned” with “shared”
workspaces requires a different calculus
for each organization. Offset the limits
of a shared individual workspace with
access to quality alternative workspaces
with seamless technology.
Confidential Financial Services Company | Chicago, IL
Individual
Community
United Business Media London, UK
Shared, unassigned workstations Choice of bookable work and meeting spaces
Robust change management Amenity and event spaces grouped on a floor
Inside + Outside
Today’s work anywhere, anytime
environment provides opportunities
to balance indoor and outdoor spaces
and time spent working at the office
or away from it.
Space, tools, and policies must be aligned Balance mobile work with office time
Program spaces for work and wellbeing activities
Black Mountain Systems | San Diego, CA
Inside
Outside
Siemens’ New Way of Working Iselin, NJ
Space supports innovation agenda
Advanced mobile technology Robust change management Puts individuals in control
Inside
Outside
American Psychological
Association Washington, DC Urban retreat with Capitol dome views
Unique and desirable amenity Changing a work setting can shift mood, thinking, and outlook
Contributes to sustainability goals
Showcase + Workplace
Well designed workplaces are great
showcases and recruiting tools, but it’s
not easy to work when you’re on display.
Balancing the activity of these spaces
to support day-to-day work fosters
engagement, satisfaction, and retention.
Establish neighborhoods of work styles Create public and back-of-house zones
Locate high activity or social spaces near circulation Enclose quiet spaces
Showcase
Workplace
Showcase
Workplace
Hulu HQ Santa Monica, CA
1:5 ratio of conference rooms to individuals
Balances fun and work
Extensive pre-design research and testing
More than 50% of staff said they are 20% more productive in their new space
Beta Space + Investment Space
Make deliberate decisions about the purpose of each space
Use design strategies to signal how to use space Design for alternative work modes
Determine what’s permanent and what’s temporary for the appropriate level of flexibility
Unfinished spaces designed to encourage
experimentation and adaptation can
co-exist with office space that is finely
tuned to an organization’s culture and
work styles.
suggest image
University of East London Knowledge Dock | London, UK Bottle Rocket | Dallas, TX
Beta Space
Investment Space
AT&T Foundry Palo Alto, CA Extremely flexible workshop/ lab/incubator space
Easy to configure project rooms and open studio bays Design evokes authenticity, inventiveness, energy
Today + Tomorrow
Space isn’t static. Flexibility is key to
balancing today’s needs with the growth,
contraction, or transformation of
tomorrow.
Plan to accommodate change
Design modular, multipurpose spaces
Build-in ubiquitous integrated technology
Anticipate and monitor growth to make gradual changes
Microsoft | Los Angeles, CA
today
tomorrow
Coty Inc. Headquarters New York, NY
Planning supports future growth
Mobility encouraged, balanced with quiet areas for focus work Dynamic change management to facilitate transition
Engaging the entire design team at the start of a project in order to identify the different type of collaboration and meeting spaces that are needed is necessary
Focus and collaboration require different spaces Create private spaces for “off-stage” working
Design for collaboration between specific groups
Include the right tools for virtual & face-to-face work in collaboration spaces
Provide reserved and unreserved spaces for fluid working
Focus + Collaboration
Balancing focus and collaboration
supports the natural flow of work,
allowing individuals to toggle back and
forth between individual and group work
GlaxoSmithKline | Singapore
Focus
Collaboration
Tableau Software Palo Alto, CA
Quiet and active areas Private offices create
acoustic and visual buffers Small, enclosed team rooms
design space, tools and policies
Address multiple dimensions of balance Balance organizational needs with human needs
Thornton Tomasetti | San Francisco, CA
