local brands
DO CONSUMERS TRUST THE LOCAL BRANDS? EMPIRICAL EVIDENCE FROM ALBANIA
... their local brands ...with local and global ...different brands, they are in the crossroad to choose between local or global ...of brands that are in the market. Until now this ...
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Bangladeshi Consumers’ Purchase Intention toward Global Brands over Local Brands
... global brands competing with local brands in different ...global brands toward local brands in host countries from the perspective consumers in the under developed and developing ...
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“Should I Have Bought the Other One?” Experiencing Regret in Global Versus Local Brand Purchase Decisions
... than local brands and are more satisfied with their (bad) purchases if these involve the choice of global brands in categories of global brand ...a local equivalent in these ...of local ...
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Automated Attention Analysis: a Valuable Tool for Online Marketers?
... Research sample consisted of commercial websites presenting beer brands. Alcohol consumption has been wide-spread across cultures, although motivation to drink alcohol differs [41]. Beer has been popular with ...
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To Understand the Juice Market Competition Analysis of Mangaluru City
... that local brands offers high profit margin with the 66 respondents and coca cola offers second highest profit margins because compare to the local brands coca cola juice products have more ...
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Sulhaini
... for local brand ...foreign brands through foreign brand ...of local brands can be developed using a foreign brand name strategy ...foreign brands and adversely affect belief in the ...
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Clarifying the brand personality construct in Malaysia
... The current study investigates the variations in brand personality trait items to describe both global and local brands in Malaysia. We adopted both factor analytic and experimental methods to investigate ...
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Portable Document Format (PDF)
... global brands and their products are abundantly ...global brands and their ...global brands are less dominant and people are more exposed to products from local brands than to products ...
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A comparative study for quality of local and imported commercially available bottled water brands
... water brands and Table 6 presents a comparison with imported mineral water brands in Oman (Vittel, Evian and Volvic) to bring the mineral quantities in Omani and UAE water brands into ...water ...
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COLIFORMS IN INDIGENOUS MILK PRODUCTS SOLD IN SALEM AND NAMAKKAL CITIES OF TAMIL NADU
... vendors, local brands and renowned brands)comprising of 18 samples each of khoa, peda , burfi, gulabjamoon, kalakand, channa, rasogolla, and sandesh were collected aseptically in Salem and Namakkal ...
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Dynamical System of Tuberculosis Considering Lost Sight Compartment
... between local and global brands is faced while purchasing most of the goods be it be a needle or a sophisticated ...global brands are overpowering the local ...global brands and ...
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LOCAL BRANDING STRATEGIES IN SOUTHEAST ASIAN ISLAMIC CULTURES
... product brands for ...these brands are higher in Malaysia (Table ...foreign brands to local brands despite the high level of awareness of halal products and ingredients that the foreign ...
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A case study of sustainable food systems in Northern Queensland
... Food holds immense cultural value and food is not simply a means to meet people’s need for nourishment (Rodale 2010). Interest in alternative food systems (also known as alternative agro-food networks) emerged in the ...
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BRANDING FOR BANGLADESHI CLOTHING: A CASE STUDY TO LONG TERM SUSTAIN IN THE GLOBAL APPAREL MARKET
... Before going international Bangladesh need extensive research on brand & retail operation for better execution. Region, population type, culture, buying behavior etc. are the main factors to create better brand ...
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ENHANCE BEHAVIOUR PREFERENCE LIFESTYLE AND CONSUMER PREFERENCES IN CHOOSING LOCAL OR FOREIGN BRANDS IN MEDAN CITY INDONESIA.
... Lifestyle refers to a consumption pattern that reflects one's choice of various things and how to spend time and money, Kasali (in Mandey, 2009: 93). The broad lifestyle as a way of life is identified by how people ...
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MAJOR BRANDING DECISIONS AND STRATEGIES
... 2) Brand Extensions: Brand extension is the use of an established brand name in new product categories. Brand extensions apply when an existing brand name is assigned to a new product in the same product line or in a ...
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MAXIMIZING BRAND EXPOSURE IN THE 21ST CENTURY; BRANDING AS A STRATEGY FOR CREATING COMPETITIVE EDGE.
... Successful brands like the Vicks line of medicines have maintained a strong identity because Proctor & Gamble has made sure that all products with Vicks brand can be identified with cold ...
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The two faces of corporate brands : the impact of product brands' contradictory CSR perceptions on the relationship with the brands and corporate brand
... product brands’ contradictory CSR information, which can trigger consumer’s perception of corporate hypocrisy and thus jeopardizing the corporate reputation, corporate brand trust and the product brands’ ...
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Characteristics of physico chemical properties, volatile compounds and free fatty acid profiles of commercial set type Turkish yoghurts
... In the Turkish markets, set-style yoghurts account for almost 100% of consumption. In set-style yoghurts, fer- mentation takes place in the final pots, so they are sub- jected to less industrial handling, and the ...
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The emergence of pan Asian brands: regional strategies of Japanese cosmetic brands
... cosmetics brands are presented in different ...introduces brands that are only slightly less luxurious, such as Lancôme, RMK, Paul & Joe Beaute, Jill Stuart and Esprique Precious (a Kosé ...
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