Use and Gratification
Examining projection bias in experimental auctions: the role of hunger and immediate gratification
... The product of the auction was carefully chosen so that it would be a typical and widely accepted lunch product and perfectly known to subjects. Consequently, a ham and cheese sandwich was used in the auction. We chose a ...
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GRATIFICATION DERIVED BY CHILDREN AGED SEVEN TO ELEVEN YEARS FROM WATCHING TELEVISED ANIMATED CARTOONS IN NAIROBI COUNTY, KENYA
... Reception analysis embodies how consumers interpret, read, decode, produce, perceive and use media materials (Maslow, 2013). It illuminates how meanings circulate within social contexts while at the same time the ...
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Phenomenological Approachtowards Altruistic Purchase Gratification - Commercial Vehicle Perspective
... Altruism is defined as the motivational state of a person towards increasing another’s fortune. 20 Humanitarian issues are growing crucial to consumers and establishments that make efficacious use of this ...
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From cyber-security deception to manipulation and gratification through gamification
... Abstract. With the ever growing networking capabilities and services offered to users, attack surfaces have been increasing exponentially, ad- ditionally, the intricacy of network architectures has increased the com- ...
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Uses and Gratification Theory in Connection with Knowledge and Information Science: A Proposed Conceptual Model
... the gratification process reaches ...and gratification theory, Katz, Blumler, and Gurevitch (1974) and Katz, Haas, and Gurevitch (1973) had the most influential ...media use or tendency, the result ...
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2D:4D Digit Ratio Predicts Delay of Gratification in Preschoolers
... The key support for the hypothesis that 2D:4D ratio reflects fetal testosterone is that the magnitude of 2D:4D covaries with a polymorphic repeat (number of polyglutamine CAG) sequence in exon 1 of the gene that encodes ...
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Gratification of Socio Psychological Needs of SOS Children
... Yes, definitely SOS Children Villages providing a good capacity building opportunities to the SOS children. Quality education is a key to a successful future. Children from SOS families attend local public schools and ...
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Cultural Adaptation: The Impact of Social Media Toward Uses and Gratification
... just use texts but interaction relationships become more interactive with the existence of some social ...the use of the internet as a new media as a result of the development of the technology ...who ...
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Examining Projection Bias in Experimental Auctions: The Role of Hunger and Immediate Gratification
... bidders. Shogren et al. (2001) found that the second-price auction worked better for on- margin bidders while the random nth-price auction worked better for off-margin bidders. Since the rules of the auction are somewhat ...
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FACTORS OF CONSUMER ENGAGEMENT IN SOCIAL MEDIA MARKETING
... the use of the two models namely; Technology Acceptance Model and Uses and Gratification ...the use of this models the study have gathered first hand data resulting that the main factor of user ...
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Digital Recycle System along with Society Gratification
... In 21st century, there is a large amount of waste that is harmful to environment. There is no such way to remove wastage but we can reduce it by recycling it. By over serving many websites, applications and magazines we ...
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‘My social network, my choice’: User gratification factors influencing choice of online social network sites among teenagers
... to use Facebook as (a) to learn about social events, (b) to keep in touch with friends, and (c) as a diversion from school ...user gratification factors influencing teenagers’ choice of social network ...
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Vol 18, No 11 (2019)
... This study was divided into two stages (i.e., preliminary and formal tests). First, a pretest sampling plan entailed that colleagues of the researcher distributed the scales among their university classes. Test papers ...
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YOUTH EMPOWERMENT THROUGH CITIZEN JOURNALISM: A CASE FOR BAUCHI DIOCESE, NIGERIA
... and gratification theory” that people use the media based on social factors, media content, media availability and how its selectivity relates to a particular type of medium and what it offers (Ferguson, ...
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Uses and Gratification of Posting Selfies on Social Media
... platforms, such as Instagram, Snapchat, Pinterest, and Tumblr (Lenhart et al., 2015). Research has also indicated females are more likely than males to use Facebook for posting public messages and content and for ...
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Co creation between citizens and the government : the influence of settings on the intention to join co creation
... to use the ...to use the ...to use digital communication, they won’t use it (Van Deursen, Van Dijk & Ebbers, ...to use digital communication, because they think it is too expensive, ...
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The influence of changes on historical standards in selected urban Seventh-Day Adventist churches in Kenya
... Shorter (2004, 256) cites social interaction and personal gratification as drivers to these categories in attending church:.. Often the affluent do not attend the local worship [r] ...
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Predicting User Acceptance and Continuance Behaviour Towards Location-based Services: The Moderating Effect of Facilitating Conditions on Behavioural Intention and Actual Use
... PEG has received much attention in IS literature in recent time. Often referred to by other names such as hedonic/emotional benefits, intrinsic motivation or perceived enjoyment, PEG refers to the degree to which LBS ...
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Using data analytics to further understand the role that boredom, loneliness, social anxiety, social gratification, and social relationships (BRAG) play in a driver’s decision to text
... To assess a structural model, Hair et al. (2014) recommended assessing the collinearity, path coefficients, coefficient of determination (R 2 ), f 2 effect size, blindfolding and predictive relevance (Q 2 ), as well as ...
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Decreased frontal, striatal and cerebellar activation in adults with ADHD during an adaptive delay discounting task
... current use of psychoactive ...common use of psychoactive medication to treat ADHD symptoms and frequent co-morbidity of ADHD with other psychiatric ...their use of the medication 48 hours prior to ...
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