Chapter IV
Data analysis and Results
In order to provide accurate and truthful data, researcher collects primary and secondary data and questionnaires are sent to 100 sample size and 96 respondents come out from them between July-November in 2016. The collected data; 96 respondents are analyzed by statistical package for the social sciences (SPSS) version 21 and then calculates the frequency, percentage, mean, mode and standard deviation.
4.1 Demographics and Frequency Table
Firstly, in the section 1, the questions are set to generate the demographic information about respondents containing gender, age, marital status, education background, occupation and monthly income as well. Those demographics and background of respondents are analyzed with descriptive and frequencies analysis.
4.1.1 Gender
The result of the statistic are counted as female 52.1% and male follow 47.9%, that is why, the mean and standard deviation of descriptive statistics are 1.5208 and 50219.
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation
What is your gender? 96 1.00 2.00 1.5208 .50219
Valid N (listwise) 96
What is your gender?
Frequency Percent Valid Percent Cumulative Percent
Valid
male 46 47.9 47.9 47.9
female 50 52.1 52.1 100.0
Total 96 100.0 100.0
4.1.2 Age
The table shows that the respondents are 20-30 years old (44.8%), 31-40 years old (41.7%) and 41-50 years old (13.5%) and that states mean 2.6875 and standard deviation 70056.
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation
How old are you? 96 2.00 4.00 2.6875 .70056
Valid N (listwise) 96
4.1.3 Marital Status
According to the tables of Marital Status, most of respondents are single 51.0%, married 39.6%, widowed and divorced/ separated are 3.1%. That indicates mean and standard deviation are 1.7292 and 71788 respectively.
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation
What is your marital status? 96 1.00 4.00 1.7292 .71788
Valid N (listwise) 96
What is your marital status?
Frequency Percent Valid Percent Cumulative Percent
Valid
Married 38 39.6 39.6 39.6
Single 49 51.0 51.0 90.6
Widowed 6 6.3 6.3 96.9
divorced/ separated 3 3.1 3.1 100.0
Total 96 100.0 100.0
How old are you?
Frequency Percent Valid Percent Cumulative Percent
Valid
20-30 43 44.8 44.8 44.8
31-40 40 41.7 41.7 86.5
41-50 13 13.5 13.5 100.0
Total 96 100.0 100.0
4.1.4 Education Background
According to table of education background, high schools level are 8.3%, college degrees holder 50% and graduate degree or higher levels are 41% and that indicates X=3.3333 and SD=.62688.
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation What is your education
background?
96 2.00 4.00 3.3333 .62688
Valid N (listwise) 96
4.1.5 Occupation
Related to occupation background, the table shows that professional administrative are 16.7%, managerial commercial are 35.4%, personal /clerical labors workers are 15.6% and others are 5.2% and X=2.5729 and SD=1.10258.
What is your education background?
Frequency Percent Valid Percent Cumulative Percent
high school 8 8.3 8.3 8.3
college degree 48 50.0 50.0 58.3
graduate degree or higher 40 41.7 41.7 100.0
Total 96 100.0 100.0
What do you do for living?
Frequency Percent Valid Percent Cumulative Percent
Valid
professional administrative 16 16.7 16.7 16.7
managerial commercial 34 35.4 35.4 52.1
personal/ clerical 26 27.1 27.1 79.2
laborers/ workers 15 15.6 15.6 94.8
Other 5 5.2 5.2 100.0
Total 96 100.0 100.0
4.1.6 Monthly Income
Monthly incomes are minimum 1.00 and maximum are 4.00. Less than $3000 are 42.7%, $3000 to 6000 are 27.1%, over 6000-9000 are 22.9% and over 9000 are 7%.
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation
What do you do for living? 96 1.00 5.00 2.5729 1.10258
Valid N (listwise) 96
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation What is your monthly
income?
96 1.00 4.00 1.9479 .97732
Valid N (listwise) 96
What is your monthly income?
Frequency Percent Valid Percent Cumulative Percent
Valid
less than $3000 41 42.7 42.7 42.7
$3000-6000 26 27.1 27.1 69.8
$6000-9000 22 22.9 22.9 92.7
$9000-12000 7 7.3 7.3 100.0
Total 96 100.0 100.0
4.2 Attracting Factors
Second section is set to find out the correlation of independent variable; attracting factors, the mode of transportation and the mode of accommodation and dependent variable;
Inle Lake tourism industry. This section gives to respondents in order to gain answers about the attracting factors, transportation and accommodation staying at Inle Lake region and its tourism industry. The questions are given as open-ended and are divided into single choices and multiple choices in order to discover the validation and apply to reality. Among them, attracting factors come out head of other two factors; transportation and accommodation and their statistic points.
According to frequency and percentage of the main factors that attract international tourists to visit Inle Lake has 46.9%, Phaung Daw Oo Pagoda has 4.2%, floating garden has 19.8%, Idein has 11.5%, Nga Hpe Kyaung monastery has 4.2% responded respectively.
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation Which one is attractive
place for you?
96 1.00 7.00 2.9167 2.22742
Valid N (listwise) 96
On the other hand, arrival time of tourists to Inlay Lake are as follow; first time tourists are 32.3%, second times are 34.4%, third time tourists are 21.9%, fourth time are 6.3%, fifth time tourist are 3.1% and others are 2.1% resounded.
Which one is attractive place for you?
Frequency Percent Valid Percent Cumulative Percent
Valid
Inle Lake 45 46.9 46.9 46.9
Phaung Daw Oo Pagoda 4 4.2 4.2 51.0
Floating Gardens 19 19.8 19.8 70.8
Indein 11 11.5 11.5 82.3
Nga Hpe Kyaung Monastery 4 4.2 4.2 86.5
7.00 13 13.5 13.5 100.0
Total 96 100.0 100.0
How often did you visit Inle Lake?
Frequency Percent Valid Percent Cumulative Percent
Valid
First time 31 32.3 32.3 32.3
2 time 33 34.4 34.4 66.7
3 time 21 21.9 21.9 88.5
4 time 6 6.3 6.3 94.8
5 time 3 3.1 3.1 97.9
others 2 2.1 2.1 100.0
Total 96 100.0 100.0
According to Tourist information to Inle Lake, Some tourists from travel agency are 22.9%, internet informations are 47.9%, family and friends are 20.8%, newspapers are 3.1 and TV/ radio are 5.2 %.
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation How often did you visit Inle
Lake?
96 1.00 6.00 2.1979 1.17536
Valid N (listwise) 96
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation Where did you get
information?
96 1.00 5.00 2.1979 1.00126
Valid N (listwise) 96
Where did you get information?
Frequency Percent Valid Percent Cumulative Percent
Valid
Travel Agency 22 22.9 22.9 22.9
Internet 46 47.9 47.9 70.8
Family and friends 20 20.8 20.8 91.7
News paper 3 3.1 3.1 94.8
TV / Radio 5 5.2 5.2 100.0
Total 96 100.0 100.0
4.3 Transportation
In order to get the result of transportation, researcher finds the table of transportation which returned by respondents and the result are as below: most of visitors got by car at 63.5%, by air at 29.2% and some came by way of train at 7.3%, and X=1.7813 and SD=.56574.
Accordance with the statistic of respondents, most of visitors choose their mode of transportation by means of comfortable at 47.9%, convenient at 24.0%, low-cost at 17.7% and to be secure at 10.4% and that states X=2.4063 and SD=1.04204.
Why did you choose this transportation?
Frequency Percent Valid Percent Cumulative Percent
V a li d
Low cost 17 17.7 17.7 17.7
Comfortable 46 47.9 47.9 65.6
Safe 10 10.4 10.4 76.0
convenient 23 24.0 24.0 100.0
Total 96 100.0 100.0
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation
How did you go there? 96 1.00 3.00 1.7813 .56574
Valid N (listwise) 96
How did you go there?
Frequency Percent Valid Percent Cumulative Percent
Valid
By air 28 29.2 29.2 29.2
By car 61 63.5 63.5 92.7
By train 7 7.3 7.3 100.0
Total 96 100.0 100.0
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation Why did you choose this
transportation?
96 1.00 4.00 2.4063 1.04204
Valid N (listwise) 96
To measure tourists’ satisfaction, researcher has set out the questions related to tourists’
satisfactoriness regarding transportation and the answers are satisfied at 64.6% and somewhat satisfied at 35.4% and that indicates X= 1.3542 and SD=.48077.
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation How was your
transportation?
96 1.00 2.00 1.3542 .48077
Valid N (listwise) 96
How was your transportation?
Frequency Percent Valid Percent Cumulative Percent
Valid
Satisfied 62 64.6 64.6 64.6
Somewhat satisfied 34 35.4 35.4 100.0
Total 96 100.0 100.0
4.4 Accommodation
For the statistic of accommodation, respondents mention that tourist most frequently stayed at hotel at 51.0%, and average gusts stayed at guest-house at 25.0% and apartment/Bungalow at 24.0%, that counts mean 1.7292 and standard deviation .82691.
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation Which accommodation did
you stay?
96 1.00 3.00 1.7292 .82691
Valid N (listwise) 96
Which accommodation did you stay?
Frequency Percent Valid Percent Cumulative Percent
Valid
Hotel 49 51.0 51.0 51.0
Guest-house 24 25.0 25.0 76.0
Apartment/Bangalow 23 24.0 24.0 100.0
Total 96 100.0 100.0
The statistic table shows that majority of visitors prefer to stay comfortable and convenient places while some choose to economical places. Their reasons that enforce to book accommodation at percentage are such as comfortable places at 47.9%, convenient places at 26.0%, to reduce cost at 20% and prefer to get clean rooms at 5.2% and that brings about the X=2.3646 and SD=1.08695.
What is the main reason to stay there?
Frequency Percent Valid Percent Cumulative Percent
Low-cost 20 20.8 20.8 20.8
Comfortable 46 47.9 47.9 68.8
Clean 5 5.2 5.2 74.0
Convenient 25 26.0 26.0 100.0
Total 96 100.0 100.0
According to the table of tourists’ satisfaction towards accommodation services in Inle Lake tourism industry, 65.6% of respondents were satisfied with the services of accommodation and 34.4% of respondents mentioned somewhat satisfied and that gives mean 1.338 and standard deviation .47745.
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation What is the main reason to
stay there?
96 1.00 4.00 2.3646 1.08695
Valid N (listwise) 96
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation What do you think
accommodation services?
96 1.00 2.00 1.3438 .47745
Valid N (listwise) 96
To know the visitors’ length of stay at Inle Lake, researcher asked respondents and majority of respondents 72.9 percent planned to stay 1-6 days and only 27.1 percent of respondents answered Non-stay at Inle Lake and that states mean 1.72.92 and standard deviation .44672.
What do you think accommodation services?
Frequency Percent Valid Percent Cumulative Percent
Valid
Satisfied 63 65.6 65.6 65.6
Somewhat Satisfied 33 34.4 34.4 100.0
Total 96 100.0 100.0
Descriptive Statistics
N Minimum Maximum Mean Std. Deviation How long did you stay
there?
96 1.00 2.00 1.7292 .44672
Valid N (listwise) 96
How long did you stay there?
Frequency Percent Valid Percent Cumulative Percent
Valid
Non-stay 26 27.1 27.1 27.1
1-6 days 70 72.9 72.9 100.0
Total 96 100.0 100.0
Referring to table, the result of independent variables tourists attractive place to Inle Lake is X=2.9167 and SD= 2.22742, tourists arrival times visiting to Inle Lake is X=2.1979 and SD=1.17536, tourists transportation to Inle Lake is X=1.3542 and SD= .48077, and accommodation for tourists staying at Inle Lake is 1.7292 and SD= .82692 which mean 100%
are strongly positive of survey at Inle Lake according to responded of tourists.
Descriptive Statistics
Mean Std. Deviation N
Which one is attractive place for you? 2.9167 2.22742 96
How often did you visit Inle Lake? 2.1979 1.17536 96
How was your transportation? 1.3542 .48077 96
Which accommodation did you stay? 1.7292 .82691 96
Correlations
Control Variables Which one is
attractive place for you?
How often did you visit Inle
Lake?
How was your
transportation? & Which accommodation did you stay?
Which one is attractive place for you?
Correlation 1.000 -.096
Significance (2-tailed) . .358
df 0 92
How often did you visit Inle Lake?
Correlation -.096 1.000
Significance (2-tailed) .358 .
df 92 0
*Statistical significance at the 0.05 level
Regarding to analysis of correlation results, the Pearson’s correlation analysis revealed that the attractive factors of tourists at Inle Lake were .358, the visitors arrival times of Inle Lake were also .358 at the statistical significance level of 0.01. So the transportation and accommodation that were significantly relation with Inle Lake and attractive factors.
4.5 Comments
This section sets to inquire the respondents’ recommendation and valuable suggestion with respect to this survey and about Inle Lake tourism industry so that this study will be perfectly and precisely along with the respect of beneficial of readers and Inle Lake tourism sector. Some comments praise the nature and beauty of Inle Lake saying that “it is amazing and wonderful world of Myanmar because there are floating villages, gardens, ancient temples and pagodas, fisher folk by unique way of leg-rowing boats, traditional way of lives and vast of bird migration” and some are giving constructive feedback such as “hope to be more cleaner and greener and maintain that essential feature of Inle Lake, display corporate culture among local people and visitors in order to conserve the Inle Lake and its nature and beauty”.
