BANGKOK LED & DIGITAL SIGN

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SIGN ASIA EXPO 2015, the annual International Signage

exhibition has been held continuously for 13 years, for 2015 the exhibition was on 12-15 November at Hall 2-3, IMPACT Muang Thong Thani, Thailand during 10.00 am – 8.00 pm.

SIGN ASIA EXPO 2015 held under the concept of “AEC CONNECTION GATEWAY” in conjunction with BANGKOK LED &

DIGITAL SIGN 2015, Led & Digital Signage Trade Show in

Thailand with the concept “MEA presents Metro LED Lighting Solutions : Leveraging for Tomorrow” cooperated with Metropolitan Electricity Authority as host organization of the conference on purpose to publicize role and mission of MEA and indicate guideline of electric power usage as a power producer to visitors and exhibitors from small-large enterprise and also household sector in Bangkok Metropolitan Region.

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Organizer : IBRIX Co., Ltd.

Co-organizers : Advertising Sign Producing Association (ASPA) Thai Inkjet club (TIC)

Out of Home Media Club (OHMC)

Thailand Advertising Business Development Association (TABDA)

Department of Interior design,

faculty of Decorative Arts, Silpakorn university

Host Organization : Metropolitan Electricity Authority (MEA) Supporter : Thailand Convention & Exhibition Bureau (TCEB)

Alliance : Dong nam advertising and commercial promotion jsc Guangdong Sign Industry Association (GSIA),China Persatuan Perikatan Pengusahan Iklan Malaysia Falaknaz Sports Group

SIGN ASIA EXPO 2015 & BANGKOK LED & DIGITAL SIGN 2015 generated great opportunities to show potential to be the AEC connection gateway in sign and advertising industry , enhance trade partnering opportunities for Thai, ASEAN also International entrepreneurs and traders by giving a meeting and negotiation platform for business in sign and advertising sector.

SIGN ASIA EXPO 2015 & BANGKOK LED & DIGITAL SIGN 2015

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Theme: “Integrated out of Home media & Retail shop Decoration Design”

Concept: AEC Connection Gateway Exhibit Profile:

1. Large Format Printer & Technology Suppliers

Large Format Printer, Laminating Machine, Cast coating series, Laser Engraver, etc.

2. Material Suppliers

Sign Component, Reflective Material, Ink, Toner, Stickers, Vinyl, Acrylic, Plastwood, Software, etc.

3. 3D Printer

A process of making a three-dimensional solid object of virtually any shape from a digital model.

4. Creative Sign Design and Visual Communication Technology Roller Banner stand, Portable Display System, Popup Display, P.O.P. Display, X Stand, Light Box, Expandable sign, Kiosk, Flag, Interior furnishings, Graphic design

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5. Computer Numerical Control (CNC) machines for sign & graphic industry

CNC milling machine, CNC plasma cutter etc. 6. Digital Production Printer

Print on demand printer, Digital Production Printing for publishers, graphic design and printing

7. Sign Service Solution

Signage design, production, software and consultancy at one stop service

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Concept: MEA presents

“Metro LED Lighting Solutions : Leveraging for Tomorrow”

Exhibit Profile:

Digital LCD Plasma, LED, VDO Wall, interactive media, 3D technologies; LED decorative bulbs for sign and advertising media; Service providers and sorters for digital screens; Digital screen installers; Network and content software managers; Content designers and creators; Hardware purchasing service providers; Out of home media and digital media companies; Projector machines; Screen material system managements.

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Guru Smart Sign Workshop Provided beneficial workshop

in every exhibition day to exhibitors and visitors about

- Retail Shop Design Clinic - Benefit of Color

Management System For Inkjet Printing

- Sign & lightbox innovations - CNC purchasing guideline - Etc.

SPECIAL ACTIVITIES

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MEA Smart Sign Seminar

Seminar by Metropolitan Electricity Authority (MEA) about - Safety Clearance Standard

- Conditions to request for electricity for new outdoor signage. - Safety in installing signage near high voltage cable area

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SIGN ASIA EXPO 2015 & BANGKOK LED & DIGITAL SIGN 2015 Throughout the 4-day exhibition with more than

100 companies of exhibitors in 400 booths and 12,231 visitors from 31 countries.

Overall Attendance Report

95.63% 2.11% 1.97%

Overall Attendance

Walk-in Visitor Pre-reg. Visitor Student Local _97% overseas 3%

Visitors

Attend expo before 47.86 % First time attend 52.14 % 0.05% 99.62% 0.08% 0.15% 0.08% 0.02% Attended Visitors Breakdown by Continent

VISITOR & EXHIBITOR SUMMARY REPORT

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Overall Visitors breakdown and ranking by country

No. Ranked by country Percentage

1 THAILAND 97.22% 2 CHINA 0.95% 3 MALAYSIA 0.21% 4 SINGAPORE 0.20% 5 LAOS 0.18% 6 CAMBODIA 0.16% 7 VIETNAM 0.11% 8 MYANMAR 0.10% 9 AUSTRALIA 0.08% 10 INDIA 0.08% 11 JAPAN 0.08% 12 TAIWAN 0.08% 13 GERMANY 0.07% 14 U.S.A 0.07% 15 BANGLADESH 0.05% 16 BRUNEI DARUSSALAM 0.05% 17 ISRAEL 0.03% 18 PAKISTAN 0.03% 19 REUNION 0.03% 20 U.A.E 0.03% 21 CANADA 0.02% 22 DENMARK 0.02% 23 HONG KONG 0.02% 24 KOREA SOUTH REPUBLIC(THE) 0.02% 25 MEXICO 0.02% 26 NORWAY 0.02% 27 PHILIPPINES 0.02% 28 SOUTH AFRICA 0.02% 29 SWEDEN 0.02% 30 SWITZERLAND 0.02% 31 UNITED KINGDOM 0.02%

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Top most-visited country is Thailand and other 10 rankings were

Local Visitors Breakdown by Region

0.95% 0.21% 0.20% 0.18% 0.16% 0.11% 0.10% 0.08% 0.08% 0.08% 0.08% CENTRAL THAILAND EASTERN THAILAND NORTHEAST THAILAND NORTHERN THAILAND SOUTHERN THAILAND 72.48% 5.89% 7.87% 7.59% 6.16%

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Overall Visitors Classified by 'Type of business'

No Type of business Percentage

SIGN ASIA EXPO 2015

1 Manufacturer and Large Format Printing 34.66%

2 Sign Makers 24.27%

3 Printing Company 12.96%

4 Advertising Agencies, Marketers 8.47%

5 Architects & Engineering Companies 4.90%

6 Design Firms, Designers 7.70%

7 Government Sectors 4.24%

8 Other 19.08%

BANGKOK LED & DIGITAL SIGN 2015

1 Technology Supplier & System Installation 32.83%

2 Content Providers 7.72%

3 Media Owners 13.19%

4 Advertising Agencies, Marketers 11.23%

5 Retails Stores 9.17%

6 Banking and Financial 2.73%

7 Entertainment & Services 2.78%

8 Hospitality Business, Healthcare Facilities 1.99%

9 Government Sectors 2.79%

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Overall Visitors Classified by 'Product interested'

No Product interested Percentage

SIGN ASIA EXPO 2015

1 Large Format Printer 48.56%

2 3D Printer 29.04%

3 Material Suppliers 31.18%

4 Graphic Display & P.O.P 15.49%

5 Digital Production Printer 13.11%

6 Machinery 11.18%

7 Sign Service Solution 10.40%

8 Other 8.62% Large Format Printer 48.56% 3D Printer 29.04% Material Suppliers 31.18%

SIGN ASIA EXPO2015

Visitors 'Product interested'

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Overall Visitors Classified by 'Product interested'

No Product interested Percentage

BANGKOK LED & DIGITAL SIGN 2015

1 LED Wall Displays 43.16%

2 LED Lighting equipment & material suppliers 22.09%

3 Digital Signage 9.73%

4 Solution Integrator 8.77%

5 LED Lighting for Business / Interior Design 9.32%

6 Other 18.69% LED Wall Displays, 43.16% LED Lighting equipment & material suppliers, 22.09% Digital Signage, 9.73% Other, 18.69%

BANGKOK LED & DIGITAL SIGN 2015

Visitors 'Product interested'

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Overall Visitors Classified by 'Noticed about SIGN ASIA EXPO 2015 - BANGKOK LED & DIGITAL SIGN 2015'

No.

Noticed about SIGN ASIA EXPO 2015 - BANGKOK

LED & DIGITAL SIGN 2015 Percentage

1 Newspaper 27.29%

2 Online / Social Media 21.40%

3 Official Website 15.98%

4 Website 11.02%

5 Billboard / Out of Home Media 11.98%

6 Facebook SIGN ASIA EXPO 5.52%

7 IDESIGN Magazine 2.50%

8 Associations 4.08%

9 Other 9.96%

Overall Visitors Classified by 'Purpose of visit'

No. Purpose of visit Percentage

1 Establish contacts, visit suppliers 42.80%

2 Gather information 41.46%

3 Place orders 17.42%

4 Seek representatives 13.63%

5 Evaluate show for future participation 4.88%

6 Attend Seminar / Workshop 3.35%

7 Attend High Tech Printing Fashion Runway 5.63%

8 Attend Modern Cafe / Retail Shop Show 2.17%

9 Interested in MEA seminar 1.11%

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There is no visitor database in 2011-2012 because of flood crisis and politic situation. Open for public without registration record system.

Visitor Remarks :

1. Media Asia Expo is firstly launched in 2007.

2.The objective of Media Asia Expo debut is for more specific segment. 3. The unstability of political situation in Thailand, Red shirt mob burned buildings in CBD, Bangkok. This may effect number of visitors and

exhibitors to attend.

4. Mega Flood crisis of Thailand in 2011. Many sign machine storages of most local exhibitors were under flood and cannot exhibit for every exhibitors. Visitors from some provinces in Thailand cannot commute to visit the show due to flood nationwide.

5. There is no visitor registration system in 2011 and 2012. In Year 2012, the effect from mega flood crisis in Thailand cause to reduce number of Exhibiting Halls from 2 into 1 Hall only in March. There was no annual fully exhibition in 2012. 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 Series2 11,484 12,643 15,125 13,000 10,953 0 0 10,530 12,552 12,231 0 1,000 2,000 3,000 4,000 5,000 6,000 7,000 8,000 9,000 10,000 11,000 12,000 13,000 14,000 15,000 16,000 vi si to rs

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IBRIX have been continually and successfully organizing the combining quality tradeshows expo for a decade in cooperation with both governmental and private sectors. Though we have faced with flood crisis and unstable political situation in 2010 and 2011 which effect to number of exhibitors and visitors, yet we still are authentic among exhibitors and visitors in Domestic and Asia Sign and Media market. Regarding to mega flood crisis in 2010, we decided to hold SIGN ASIA EXPO 2011, special edition on one hall area in April 2011 and 2012 under the concept “Smile Thailand” in order to soothe the exhibitors and to reopen up a chance for visitors.

During 2013-2015, we come back with full effort to develop and create great exhibitions and keep create business network in AEC countries; Myanmar, Vietnam, Lao, Cambodia Indonesia, Philippines, Malaysia, Singapore and Brunei.

Aiming as a hub for Signage, LED, Digital Signage , Advertising and Media business in AEC countries, we consecutively held the expos with strong partners and our network to serve as a great platform to exchange technology knowledges, innovative ideas, good opportunities, experiences by means of seminars, trainings, showcase and other activities which are beneficial to the sign and media society and for generous business expansion.

111/1 Moo 6 Banmai Pakkred Nonthaburi 11120 Tel: (66)2 574 6511 (auto) www.signasiaexpo.com