Web Mining

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Integrating Semantic Web and Web Mining into Semantic Web Mining

Integrating Semantic Web and Web Mining into Semantic Web Mining

We will first learn an ontology using Web Mining, then fill the ontology with instances by again using Web Mining, and finally mine the resulting data in order to gain further insights. One may split the first step, ontology learning, in two sub-steps. First a concept hierarchy is established using the knowledge acquisition method OntEx (Ontology Exploration). OntEx takes as input a set of concepts, and provides as output a hierarchy on them. This output is then the input to the second sub-step, together with a set of Web pages. In Fig. 3 is described how association rules are mined from this input, which leads to the generation of relations between the ontology concepts.
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A Survey of Web Mining and Various Web Mining Techniques

A Survey of Web Mining and Various Web Mining Techniques

Web mining play an important role in achieving the useful information role which we want. It refers to discover and analysis the useful content over the world wide web. It is basically obtaining knowledge from number of web page in websites[2]. The Area of research increasing day by day because of the interest various research communities. The splendid growth of knowledge resources accessible on internet, Now a days interested in E-commerce. The situation that is observed to exist partly create distraction. Although the constitutes web mining is the technique for fetching the information either online or offline from the text content which is present on the web like newsletter, newsgroup the text content html document achieve by deleting html tags and web resources a selected by manually[11]. The information selection is type of conversion process of initial data.We suggest decomposition web mining in to the sub task.
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SURVEY ON WEB CONTENTS, WEB MINING AND PAGE RANKING

SURVEY ON WEB CONTENTS, WEB MINING AND PAGE RANKING

Web mining associate on the knowledge retrieval and the extraction data are analyzed. This web data process is extracted on the available sources (server, web page, cookies).search data is retrieved on the information retrieval. The relevancy to the user need using search rank algorithm information retrieval process is going on the web mining. The web mining serves on the log files on the ASCII text files to be log on the user’s the high data usage are intended on the web documents in the Information retrieval. This paper will introduce late research utilizing keywords and information retrieval. Most of the search engines are ranking their search results in response to user’s queries to make their search navigation easier and it exploresthe Agent based weighted page ranking algorithms for web content mining to retrieve more relevant information. AWPR algorithm retrieves the most important content information or web pages in front of end users.
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WEB PAGE CATEGORIZATION USING WEB MINING

WEB PAGE CATEGORIZATION USING WEB MINING

ABSTRACT- The primary goal of the web site is to provide the relevant information to the users. Web mining technique is used to categorize users and pages by analyzing users behavior, the content of pages and order of URLs accessed. In this paper, proposes an auto-classification algorithm of web pages using data mining techniques. The problem of discovering association rules between terms in a set of web pages belonging to a category in a search engine database, and present an auto – classification algorithm for solving this problem that are fundamentally based on FP-growth algorithm.
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An Implementation of Web Personalization using Web Mining Techniques

An Implementation of Web Personalization using Web Mining Techniques

ABSTRACT: Web mining is the application of data mining techniques to extract knowledge from web. Web mining has been explored to a vast degree and different techniques have been proposed for a variety of applications that includes “web search “, classification and personalization etc. Most research on web mining has been from ma „data-centric‟ point of view. In its paper, we highlight the signifance of studying the evolving nature of the web personalization. Web usage mining is used to discover interesting user navigation patterns and can be applied to many real-world problems, such as improving web sites/pages, making additional topic or product recommendations, user/customer behavior studies, etc. a web usage mining system performs five major tasks. i) Data Gathering, ii) Data Preparation, iii) Navigation Pattern Discovery, iv) Pattern Analysis and Visualization and v) Pattern Applications. Each task is explained in detail and its related technologies are introduced. The web mining research is a converging research area from several research communities, such as databases, information retrieval, and artificial intelligence. In this paper we implement how web mining techniques can be apply for the customization. i.e., Web personalization.
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Web Personalization Using Web Mining

Web Personalization Using Web Mining

Besides the above stated problem a recent research has shown that only 13% of search engines show personalization characteristics. Hence web personalization [1] is one of the promising approaches to tackle this problem by adapting the content and structure of websites to the needs of the users by taking advantage of the knowledge acquired from the analysis of the users’ access behaviors. One research area that has recently contributed greatly to this problem is web mining. Web mining aims to discover useful information or knowledge from the Web hyperlink structure, page content and usage log. There are roughly three knowledge discovery domains that pertain to web mining: Web Content Mining, Web Structure Mining, and Web Usage Mining. Web content mining is the process of extracting knowledge from the content of documents or their descriptions. Web document text mining, resource discovery based on concepts indexing or agent based technology may also fall in this category. Web structure mining is the process of inferring knowledge from the World Wide Web organization and links between references and referents in the Web. Finally, web usage mining, also known as Web Log Mining, is the process of extracting interesting patterns in web access logs. A key part of the personalization process is the generation of user models. Commonly used user models are still rather simplistic, representing the user as a vector of ratings or using a set of keywords. Even where more multi- dimensional information has been available, such as when collecting implicit measures of interest, the data has traditionally been mapped onto a single dimension; in the form of ratings .In particular profiles commonly used today lack in their ability to model user context and dynamics. Users rate different items for different reasons and under different contexts. The user interests and needs change with time. Identifying these changes and adapting to them is a key goal of personalization. We suggest that the personalization process be taken to a new level, a level where the user does not to be actively involved with the personalization process. All that the user needs to do is to have an active profile file and when the user logs onto a web site, the browser checks for that profile file as it checks for the cookies. The profile file describes the user’s interest and the levels at which the user wants a particular personalizable feature. Since the profile file is in a standardized format, the web sites would be able to provide the content according to the profile file. This would enhance the user’s personalization process without their active involvement.
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Modern way for Web Personalization through Web Mining

Modern way for Web Personalization through Web Mining

Middleton et.al represented the ontologies uses in the process of user profile within collaborative filtering systems which focused on recommending paper. Here, authors represent the user profiles by the terms of research paper ontology. This process is known as hybrid recommender system which is based on collaborative and content based recommendation taxonomy, the contents are characterized with ontology terms by document classifiers and ontology is used to make a specialization of the user profiles. Kearney and Anand explored ontology to calculate the impact of ontology concept on the user’s navigational behaviour. Here, they have suggested that, the impact values can be used to accept more accurate & determine distance between various users or preferences of users and other contents on the web site. K.Sridevi and Dr. R.Umarani h ave made a survey on the various approaches used by researchers to achieve Web Personalization in Web Mining[19].
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Web Log Analyzer for Semantic Web Mining

Web Log Analyzer for Semantic Web Mining

In this study researchers presented a survey of the use of Web mining for Web personalization. More specifically, they introduce the modules that comprise a Web personalization system, emphasizing on the Web usage mining module. A review of the most common methods that are used as well as technical issues that occur is given, along with a brief overview of the most popular tools and applications available from software vendors. Moreover, the most important research initiatives in the Web usage mining and personalization area are presented. The researchers proposed that Web personalization is the process of customizing the content and the structure of a Web site to the specific and individual needs of each user, without requiring from them to ask for it explicitly. This can be achieved by taking advantage of the user’s navigational behavior, as it can be revealed through the processing of the Web usage logs, as well as the user’s characteristics and interests. They also include the overall process of Web personalization consists of five modules, namely: user profiling, log analysis and Web usage mining, information acquisition, content management and Web site publishing. The main component of a Web personalization system is the usage miner. Log analysis and Web usage mining is the procedure where the information stored in the Web server logs is processed by applying statistical and data mining techniques, such as clustering, association rules discovery, classification and sequential pattern discovery, in order to reveal useful patterns that can be further analyzed. Such patterns differ according to the method and the input data used, and can be user and page clusters, usage patterns and correlations between user groups and Web pages. Those patterns can then be stored in a database or a data cube and query mechanisms or OLAP operations can be performed in combination with visualization techniques. The most important phase of Web
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An Accomplishment of Web Personalization
                      Using Web Mining Techniqu

An Accomplishment of Web Personalization Using Web Mining Techniqu

ABSTRACT-Web mining is an important application of data mining techniques to extract knowledge from the Web. Web mining has been explored to a vast degree and different techniques have been proposed for a variety of applications that includes Web Search, Classification and Personalization etc. Most research on Web mining has been from a ‘data’ point of view. The Web mining research is a converging research area from several research communities, such as Databases, Information Retrieval and Artificial Intelligence. In this paper, we concentrated on the significance of studying the evolving nature of the Web personalization. Web usage mining is used to discover interesting user navigation patterns and can be applied to many real-world problems, such as improving Web sites/pages, making additional topic or product recommendations, user/customer behavior studies, etc. A Web usage mining system performs five major tasks: i) data gathering, ii) data preparation, iii) navigation pattern discovery, iv) pattern analysis and visualization, and v) pattern applications. Each task has been explained in detail and its related technologies are introduced. In this paper we implement how Web mining techniques can be applied for the Customization i.e Web personalization.
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A Review on: Web Mining Techniques

A Review on: Web Mining Techniques

Abstract- These days, the development of World Wide Web has surpassed a considerable measure with additional desires. Vast measure of content archives, sight and sound records and pictures were accessible in the web and it is even now expanding in its structures. So with a specific end goal to give better administration along upgrading the nature of sites, it has ended up exceptionally critical for the site holder to better comprehend their clients. This is carried out by mining web. Web mining - is the requisition of information mining to concentrate learning from web substance, structure, and utilization which is the gathering of web innovations. Enthusiasm toward Web mining has become quickly in its short history, both in the exploration and expert groups. The proposed paper concentrates on a short diagram of web mining procedures alongside its requisition in related territory.
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Novel Web Usage Mining for Web Mining Techniques

Novel Web Usage Mining for Web Mining Techniques

The challenges listed above leads to a research for effective discovery and use of resources in World Wide Web, which also leads to web mining. The Whole schema results in new research area called Web Mining. Indeed, there is no major difference between data mining and web mining. Web Mining can be defined as application of data mining techniques to extract knowledge from the web data including web documents, hyperlinks between documents, usage logs of websites, etc. Two different approaches were proposed for defining Web mining. The first approach is a „process-centric view‟, which defines Web mining as a sequence of ordered tasks. Second one is a ‟data-centric view‟, which defines web mining with respect to the types of web data that was used in the mining process. The data- centric definition has become more acceptable. Web Mining can be classified with respect to data it is uses. Web involves three types of data; the actual data on the WWW, the web log data obtained from the users who browsed the web pages and the web structure data. Thus, the web mining should focus on three important dimensions; web structure mining, web content mining and web usage mining. The detailed overview of web mining categories is given in the next [1] and [2].
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AN OPTIMIZED PAGE RANK ALGORITHM WITH WEB MINING, WEB CONTENT MINING AND WEB STRUCTURE MINING

AN OPTIMIZED PAGE RANK ALGORITHM WITH WEB MINING, WEB CONTENT MINING AND WEB STRUCTURE MINING

This algorithm was developed by Brin and Page at Stanford University which extends the idea of citation analysis (Kleinberg, 1999). In citation analysis the arriving links are treated as credentials but this method could not give productive outcome because this gives some estimate of significance of page. So PageRank gives an improved move toward that can calculate the significance of web page by merely counting the number of pages that are linking to it. These links are called as backlinks. Page ranking algorithms are used by the search engines to present the search outcome by bearing in mind the significance, meaning and content score and web mining techniques to order them according to the user attention. The link from one page to another is considered as a vote. The significance of pages that casts the vote is also significant but not only is the number of votes that a page receives considered as significant. Page and Brin (ref) proposed a formula to calculate the PageRank of a page A as stated below:
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User Identification, Classification And Recommendation In Web Usage Mining – An Approach For Personalized Web Mining

User Identification, Classification And Recommendation In Web Usage Mining – An Approach For Personalized Web Mining

In our research, the effectiveness of three ranking schemes is being compared depending on the pure similarity, plain Page Rank and weighted (personalized) URL Rank. The data set used here does not have a wider view, when comparing with the web portals. The visitors form two major groups, namely, the researchers and the students. Hence, further examination like the association rules are formulated to discover the following: (i) the visits made to access the course materials, (ii) the visits to numerous publications and the information regarding the researchers. Online processing of the contents has restricted us from utilizing the other publicly available web log sets. This is due to the fact that the information was gathered for years before and the sites we desire to visit may be sometimes unavailable. Further, the web logs of renowned web sites or portals that would support our experimentation in an efficient manner are deemed as private and the owners do not reveal them.
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Web Mining for Unsupervised Classification

Web Mining for Unsupervised Classification

For the problem of automatic acquiring training data, previous studies discuss in two directions. One is focused on augmenting a small number of labeled training documents with a large pool of unlabeled documents [11, 12, 13, 14, 15, 16, 17, 18]. Such work trains an initial classifier to label the unlabeled documents and uses the newly-labeled data to retrain the classifier iteratively. [11] proposed by Nigam et al. use the EM clustering algorithm and the naive Bayes classifier to learn from labeled and unlabeled documents simultaneously. [12, 13] proposed by Yu et al. efficiently computes an accurate classification boundary of a class from positive and unlabeled data. In [15], Li et al. use positive and unlabeled data to train a classifier and solve the lack of labeled negative documents problem. Fung et al. in [17] study the problem of building a text classifier using positive examples and unlabeled example while the unlabeled examples are mixed with both positive and negative examples. [14] proposed by Nigam et al. starts from a small number of labeled data and employs a bootstrapping method to label the rest data, and then retrain the classifier. In [18], Shen et al. propose a method to use the n-multigram model to help the automatic text classification task. This model could automatically discover the latent semantic sequences contained in the document set of each category. Yu et al. in [16] present a framework, called positive example based learning (PEBL), for Web page classification which eliminates the need for manually collecting negative training examples in preprocessing. Although classifying unlabeled data is efficient, human effort is still involved in the beginning of the training process. In this paper, we propose an acquiring process of training data from the Web, which is fully automatic. The method trains a classifier well for document classification without labeled data, which is the mainly different part from the previous work. Moreover, our experiments show that the Web can help the conventional text classification. The training data acquired from the Web expand the coverage of classifier, which substantially enhance the performance while there is a lack of labeled data, or the quality of labeled data is not well enough.
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Web Mining Techniques to Block Spam Web Sites

Web Mining Techniques to Block Spam Web Sites

Radwan Jaramh ,et.al, had represented a Detecting Arabic Spam Web Pages Using Content analysis, In this paper, They proposed unprecedented features to enhance the ranking of Arabic websites in spam and non spam under several classification algorithms such as: Naїve Bayes, LogitBoost, and Decision Tree. they compared their features, which they called Arabic Content Analysis (ACA) features, to the latest Content Analysis (CA) features to detect spam in English Web. They showed that increasing CA features with their ACA features increased the accuracy of detection of Arabic spam sites compared to CA features only. When collective, ACA with CA features accurately characterized 5,536 pages of the 5,645 Arabic spam pages which they used to test with a FP rate of 1.9% by using DT classifier. furthermore, they characterized topmost ranked features with Gain Ratio method [11].
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An Implementation of Web Personalization using Web Mining Techniques

An Implementation of Web Personalization using Web Mining Techniques

It is important to notice that traditional educational data sets are normally small [28] if we compare them to databases used in other data mining fields such as e-commerce applications that involve thousands of clients. This is due to the fact that the typical size of one classroom is often only between 10-100 students, depending on the type of the course (elementary, primary, adult, higher, tertiary, academic and special education). In the distance learning setting, the class size is usually larger, and it is also possible to pool data from several years or from several similar courses. Furthermore, the total number of instances or transactions can be quite large depending on how much information the EMS stores about the interaction of each student with the system (and at what levels of granularity). In this way, the number of available instances is much higher than the number of students. And, as we have said previously, educational data has also one advantage compared to several other domains [28]: the data sets are usually very clean.
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SECURE WEB MINING

SECURE WEB MINING

Association is one of the best known data mining technique. In association, a pattern is discovered based on a relationship of a particular item on other items in the same transaction. For example, the association technique is used in market basket analysis to identify what products that customers frequently purchase together. Based on this data businesses can have corresponding marketing campaign to sell more products to make more profit.

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Web Mining for Web Personalization

Web Mining for Web Personalization

The continuous growth in the size and use of the World Wide Web imposes new methods of design and development of online services. Most Web structures are large and complicated and users often miss the goal of their inquiry, or receive ambiguous results when they try to navigate through them. On the other hand, the e-business sector is rapidly evolving and the need for Web marketplaces that anticipate the needs of the customers is more evident than ever. Web personalization is defined as any action that adapts the information or services provided by a Web site to the needs of a particular user or a set of users, taking advantage of the knowledge gained from the users’ navigational behavior and individual interests, in combination with the content and the structure of the Web site. The objective of a Web personalization system is to “provide users with the information they want or need, without expecting from them to ask for it explicitly”. At this point, it is necessary to stress the difference between layout customization and personalization. In customization the site can be adjusted to each user’s preferences regarding its structure and presentation. In personalization systems modifications concerning the content or even the structure of a Web site are performed dynamically. Principal elements of Web personalization include (a) the categorization and preprocessing of Web data, (b) the extraction of correlations between and across different kinds of such data, and (c) the determination of the actions that should be recommended by such a personalization system.
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A Survey on Web Structure and Web Usage Mining Algorithms for Web Applications

A Survey on Web Structure and Web Usage Mining Algorithms for Web Applications

The World Wide Web is a rich source of information and continues to expand in size and complexity. Whenever a user wants to search the relevant pages, he/she prefers those relevant pages to be at hand. Relevant web page is one that provides the same topic as the original page but it is not semantically identical to original page. Retrieving of the required web page on the web, efficiently and effectively[1]. As the Web is unstructured data repository, which delivers the bulk amount of information and also increases the complexity of dealing information from different perspective of knowledge seekers, business analysts and web service providers. According to Google report on 25th July 2008 there are 1 trillion unique URLs on the web. Web has grown tremendously and the usage of web is unimaginable so it is important to understand the data structure of web. The bulk amount of information becomes very difficult for the users to find, extract, filter or evaluate the relevant information. This issue raises the necessity of some technique that can solve these challenges. Web mining can be easily executed with the help of other areas like Database (DB), Information retrieval (IR), Natural Language Processing (NLP), and Machine Learning etc. These can be used to discuss and analyze the useful information from WWW.
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A Study of Web Content Mining

A Study of Web Content Mining

1. Clustering: Clustering is one of the major and most important preprocessing steps in web mining analysis. In this context (Web Usage/Context Mining) items to be studied are web pages. Web page clustering puts together web pages in groups, based on similarity or other relationship measures. Tightly-couple pages, pages in the same cluster, are considered as singular items for following data analysis steps. A complete data mining analysis could be performed by using web pages information as it appears in web logs, but when the number of pages to take into account increases (i.e., in a corporative large scale web server or a server using dynamic web pages) this process could be quite hard or even unbearable. In order to deal with this issue, web page clustering appears as a reasonable solution. These techniques group pages together based on some kind of relationship measure. Pages in the same cluster will be considered as a single item for further data analysis steps Clustering techniques Web page clustering deal with a set of web pages hosted on a web server to obtain a collection of web page sets (clusters). These clusters are applied in the following steps of the mining process instead of original pages. There are three web clustering criteria: semantic, structure, and usage based. 1.1. Semantic Clustering:Semantical web page clustering are based on the concept of web page hierarchies. The lowest level leaves in these hierarchies are web pages, that are grouped in higher level nodes based on semantically affinities. For example, product web pages are clustered in several product families that are later grouped in a cluster for all products, beside other clusters of corporative or support information can also be defined. Semantically hierarchies can be defined following many different criteria, depending on the objectives and strategies of this analysis, and, hence, many different collections of clusters can be provided. This web page clustering techniques requires, anyway, some domain information, either from the domain experts or retrieved by any semantic repository. In this later case, there is a range of possible paths, from META-like information provided on the page contents, to Semantic Web principles, including also CMS-based web sites.
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