consumer decision making
CONSUMER BEHAVIOUR : CONSUMER DECISION MAKING
... particular decision making process ...a decision is the selection of an option from two or more alternative ...a decision, a choice, for a person to make a decision, a choice of ...
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Study on consumer decision making in rural tourism based on factor analysis model
... tourist decision-making behavior based on the tourist's ...the consumer decision making in rural tourism as price factor, market factors, safety factors and personal factors, and then ...
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To Buy Online or Not? An Analysis of Online Consumer Decision Making
... Published By them physically. Moreover, distinguished brands ascertain the quality of the goods and e- customers feel secure to buy commodities of recognizable brands in known sizes. A comprehensive description and lower ...
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Are Consumer Decision Making Phenomena a Fourth Market Failure?
... on consumer choice, which are often dependent on subtle aspects of the decision-making environment and may interact or counterbalance one ...that consumer decision-making departs ...
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THE EFFECT OF PRODUCT INNOVATIONS ON CONSUMER DECISION MAKING PROCESS
... the consumer decision-making process, especially while innovative products are released to the ...market. Consumer always ponders a decision before a ...The decision to purchase ...
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Does Social Media Affect Consumer Decision- Making?
... Does social media affect consumer decision-making? Social media becomes an important communication tool that people use to connect to other people or organization. People use social media to share ...
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Mobile Marketing Tools And The Consumer Decision-Making Process
... the consumer decision-making process appeared to be ...one consumer, Word-Of-Mouth (WOM) is the primary factor that influences his decision whether it comes from friends or his ...
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Does the Valence of Online Consumer Reviews matter for Consumer Decision Making? The Moderating Role of Consumer Expertise
... on consumer decision making for consumers with different expertise, for which type of consumers the effect of e-WOM valence is greater and which type of consumers should be first focused when ...
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The Relevance of the Consumer Decision-making Theory to Construction Projects in Malaysia
... the consumer decision-making ...a consumer decision-making process perspective from the information search to post-purchase ...
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Re assessing the influence of mental intangibility on consumer decision making
... the decision-making process, most studies on consumer decision- making converge on the idea that consumers tend to form a consideration set prior to their final choice to simplify their ...
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Consumer Decision Making in Knowledge-Based Recommendation
... first consumer decision making ...rational decision maker: completeness (a decision maker has well defined preferences), transitivity (preferences are consistent), independence ...
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Uncertainties of Online Phishing Risks and Consumer Decision Making in B2C E-Commerce
... of consumer knowledge of online phishing ...e-commerce consumer decision making in online ...that consumer judgment of online phishing risks and intention to purchase vary ...
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Impact of Brand on Consumer Decision Making: A Case Study of Beer Brands of Nepal
... keeps consumer preferences in a constant state of flux (Sawagvudcharee & Yolles, ...buyer’s decision to a great ...the consumer behavior may also be the topics of interest from the marketer point ...
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The Impact Of Consumer Decision Making Styles On The Purchase Intention Of Branded Apparels Online
... of consumer has specific ideas about best products and the consistent look of these products in terms of their ...affects consumer decision- making in an appropriate ...for consumer ...
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Adolescent segmentation : profiling adolescents by integrating adolescent types and consumer decision-making styles
... With these outcomes six focus groups were held with adolescents (N=46), representing various educational level, ages, and geographical backgrounds. At the end of the focus group the respondents filled in an explorative ...
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A MODIFIED CONSUMER DECISION MAKING MODEL FOR ONLINE SHOPPING: A STRUCTURE EQUATION MODELLING APPROACH
... conventional consumer decision making model (CDMM) claims a rich pedigree of academic development and has been guiding researchers and practitioners over the last forty years in understanding ...
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An Integrated Marketing Communications, Media Synergies and its effect on the Consumer Decision Making Process
... This paper covers studies about marketing and advertising issues related to these various subjects of consumer decision making. I have tried to bring in the effect and impact of the various ...
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Determinants Of Consumer Decision Making Of A Common Ticketing System In Bangkok’s Metropolitan Commuter Transportation Systems
... of Consumer Decision Making of a Common Ticketing System in Bangkok’s Metropolitan Commuter Transportation Systems’ found that the latent variables in the model had a positive influence on the ...
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CONSUMER DECISION MAKING STYLES: A REVIEW
... understand consumer behavior related facets to achieve business ...to consumer decision making styles, help marketers to understand and recognize the factors which influence a consumer’s ...
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Impact of Consumer Package Communication on Consumer Decision Making Process
... of consumer decision making ...attracting consumer attention, determines not planned need in case of impulsive ...the decision making process and here the verbal package ...
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